Eczacıbaşı, is the one of the largest holdings in Turkey with its more than 82 brands. It is the most innovative community that contributes collectively to the investments made in science, culture, art and sports. Eczacıbaşı Holding has a total of 49 companies, 13.300 employees and a TL 8.4 billion figure by the end of 2015.
With the developing technologies and innovations that added to our life, Eczacıbaşı’s needs of communication were in search of an innovation.
As Dreambox we develop the logo in 3D which was designed in 2005 due to Holding’s different industries.
We have customized the logo of Eczacıbaşı Holding in line with the areas of Eczacıbaşı brand's work and developed the idea of moving and adding spirit to the brand. As a result of this innovative idea, we were able to design and create an animated, vibrant Eczacıbaşı emblem.
These shorts, known as IDENT in TV terminology, are used in all communication channels of Eczacıbaşı Holding.